Ma.tt: not a robot

Even after working for Matt Mullenweg for over four years now (my longest job!), it still totally pumps me up how forward thinking, thoughtful, and human Matt is.

From the ThemeShaper article “Premium Themes on WP.com, the backstory“:

“…it became obvious to me that we had to figure out the GPL issues first so introducing a WP.com marketplace wouldn’t inadvertently harm the WordPress community by sucking the air out of .org theme development, so I held off the revenue and success we knew this would bring to work out the GPL issues out with the community.

But very explicitly this is an experiment. We’re not psychic and there are many open questions: Will anyone buy these things? How will the private forums work for support, both for our users and partners? How long does it take us to review and get a new theme online? What’s the most effective price ranges? How many themes and partners should we have? How do we promote the premium themes, while balancing adding new free ones? Will any of them ever be more popular than the Smoothie? (51,109 blogs and counting.)

Go read the full article.

Could WordPress have a better BDFL?

ePub Wins, Consumer Win Next?

‘…the ePub format, which is open and freely available for any device, unlike the Kindle’s proprietary format, which functions only for Kindle. The ePub format is used by every electronic reader except the Kindle, and promises to be a big selling point for Google Editions, the search firm’s planned Web-based electronic bookstore scheduled to launch this summer, which will allow buyers to read books and much else on any number of devices. (This may include, by year’s end, Google’s own tablet computer.) It’s through ePub that readers have instant access to millions of books in the public domain, that electronic publishing has a chance to become standardized, and that writers will have more options when it comes to disseminating and selling their books. …’
Sue Halpern, “The iPad Revolution“, The New York Review of Books, June 10, 2010 (future date)

Photo of an e-reader inside the cut out of a paper book

Photo "Electronic Book" cc by-sa flickr user timonoko

e-text and e-books are topics I’ve been passionate about since ~1998 when Boris Mann tried to convince me that reading a book on a Palm Pilot could be an enjoyable experience — I never did get through more than a few chapters back then.

I’ve watched with fascination as audio, and then video, not text have migrated to digital. Although, writing has always been the main interface to computing, and digitization it is magnitudes smaller than the other medians, the reading experience has been much harder to improve upon than the listening and viewing experiences.

Fast forward to today and since Christmas (spoiled), I’ve read a half-dozen books on my Kindle 2. I’m already itching for better tech. I’m continuing to eye where publishing goes next, particularly the free culture implications

Sue Halpern’s whole article is excellent, and provides deep insights into e-reading, where the iPad fits in, and where e-books fit into Apple’s iPad business. Her essay is among the best I’ve read in a while: clear domain expertise, wide knowledge (open source shout out), objective, and excellent prose.

I emailed Sue, and she confirmed for me,

“DRM [(digital rights management) protected] books don’t go anywhere– yet. I think this will change when Google gets into the game. Right now epub on new books mainly benefits publishers, who don’t have to have books digitized in numerous formats in order to be read on various devices.”

Decision Making

If you want better communication, clarify the following:

  • Who is the single person who has decision making authority for decision X
  • Who should have input into that decision
  • Who should be informed when the decision has been made

This sets everyone’s expectations for who needs to know what.  It reduces endless forwarding of fyi material on the hopes someone might need it.

Scott Berkun, “How to stop overcommunication“, Jan 21, 2010