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<channel>
	<title>A Fool's Wisdom &#187; Software Development</title>
	<atom:link href="http://foolswisdom.com/category/software-development/feed/" rel="self" type="application/rss+xml" />
	<link>http://foolswisdom.com</link>
	<description>A fool and his blog are soon parted.</description>
	<lastBuildDate>Mon, 12 Dec 2011 22:39:23 +0000</lastBuildDate>
	<language>en</language>
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		<title>The Best Long Introduction to a Company and a Product</title>
		<link>http://foolswisdom.com/the-best-long-intro-asan/</link>
		<comments>http://foolswisdom.com/the-best-long-intro-asan/#comments</comments>
		<pubDate>Fri, 11 Feb 2011 00:28:16 +0000</pubDate>
		<dc:creator>Lloyd</dc:creator>
				<category><![CDATA[Software Development]]></category>
		<category><![CDATA[Asana]]></category>
		<category><![CDATA[Justin Rosenstein]]></category>
		<category><![CDATA[Presentation Skills]]></category>
		<category><![CDATA[Presenters]]></category>
		<category><![CDATA[project management service]]></category>
		<category><![CDATA[SaaS]]></category>

		<guid isPermaLink="false">http://foolswisdom.com/?p=2973</guid>
		<description><![CDATA[On Monday Asana had an open house publicly revealed the state of the project management web service they are developing. Justin Rosenstein did an amazing job presenting the vision of Asana and doing a demo of the Asana product. I &#8230; <a href="http://foolswisdom.com/the-best-long-intro-asan/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>On Monday <a href="http://asana.com/">Asana</a> had an open house publicly revealed the state of the project management web service they are developing. Justin Rosenstein did an amazing job presenting the vision of Asana and doing a demo of the Asana product.</p>
<p><iframe src="http://player.vimeo.com/video/19678551" width="584" height="330" frameborder="0"></iframe></p>
<p>I don&#8217;t think I&#8217;ve seen a better long introduction to a company and a product. The talk is about 45 minutes, and Justin maintains his mellow. He is articulate, cheerful, and on point throughout.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Emerging Web Fonts</title>
		<link>http://foolswisdom.com/emerging-web-fonts/</link>
		<comments>http://foolswisdom.com/emerging-web-fonts/#comments</comments>
		<pubDate>Wed, 23 Jun 2010 17:49:11 +0000</pubDate>
		<dc:creator>Lloyd</dc:creator>
				<category><![CDATA[Web Development]]></category>
		<category><![CDATA[Apple Mobile Safari]]></category>
		<category><![CDATA[Apple Safari]]></category>
		<category><![CDATA[ASCII characters]]></category>
		<category><![CDATA[Derek Miller]]></category>
		<category><![CDATA[Embeddable fonts]]></category>
		<category><![CDATA[Google Font API]]></category>
		<category><![CDATA[Google Font Directory]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[SVG]]></category>
		<category><![CDATA[Web Fonts]]></category>

		<guid isPermaLink="false">http://foolswisdom.com/?p=2684</guid>
		<description><![CDATA[&#8220;It turns out that Mobile Safari doesn&#8217;t support as many embeddable font formats as the desktop version, so Google sends an SVG font version to iPhones, iPads, and iPod touches, or anything pretending to be them. And it looks like &#8230; <a href="http://foolswisdom.com/emerging-web-fonts/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<blockquote><p>&#8220;It turns out that Mobile Safari <a href="http://blog.themeforest.net/tutorials/how-to-achieve-cross-browser-font-face-support/">doesn&#8217;t  support</a> as many embeddable font formats as the desktop version, so  Google sends an <a href="http://en.wikipedia.org/wiki/SVG">SVG</a> font  version to iPhones, iPads, and iPod touches, or anything pretending to  be them. And it looks like Google&#8217;s SVG fonts contain only ASCII  characters, while the other formats have full character sets.&#8221;<br />
<cite>Derek Miller, &#8220;<a href="http://www.penmachine.com/2010/06/safari-google-bug"></a>A weird Safari-Google bug&#8221;,  June 21, 2010 </cite></p></blockquote>
<p>I haven&#8217;t encountered anything like this, but I found it to be an interesting interplay of emerging technologies.</p>
<p>It reminds me of the headaches of <a href="http://foolswisdom.com/all-text-encoded/">different database encoding and WordPress</a>.</p>
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		<item>
		<title>Ubuntu Linux Still Searching Google</title>
		<link>http://foolswisdom.com/ubuntu-linux-still-searching-google/</link>
		<comments>http://foolswisdom.com/ubuntu-linux-still-searching-google/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 18:53:16 +0000</pubDate>
		<dc:creator>Lloyd</dc:creator>
				<category><![CDATA[Linux]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Software Development]]></category>
		<category><![CDATA[Ubuntu]]></category>
		<category><![CDATA[Canonical.com]]></category>
		<category><![CDATA[Commercial Interests]]></category>
		<category><![CDATA[Default Behavior]]></category>
		<category><![CDATA[GNU/Linux]]></category>
		<category><![CDATA[Google Search]]></category>
		<category><![CDATA[Jeff Waugh]]></category>
		<category><![CDATA[Mark Pilgrim]]></category>
		<category><![CDATA[Mozilla Firefox]]></category>
		<category><![CDATA[Noël Jackon]]></category>
		<category><![CDATA[Rick Spencer]]></category>
		<category><![CDATA[Software Design]]></category>
		<category><![CDATA[User Experience]]></category>
		<category><![CDATA[Yahoo Search]]></category>

		<guid isPermaLink="false">http://foolswisdom.com/?p=2483</guid>
		<description><![CDATA[Ubuntu has flim-flam-flapped back to Google for search. Obviously, I think this is a good move. To recap switching to Yahoo for search would have alienated users because it&#8217;s a worse search engine, but more important would have overwritten people&#8217;s existing &#8230; <a href="http://foolswisdom.com/ubuntu-linux-still-searching-google/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Ubuntu has flim-flam-flapped back to Google for search.</p>
<p><a href="http://foolswisdom.com/one-customer-car/">Obviously</a>, I think this is a <strong>good</strong> move. To recap switching to Yahoo for search would have alienated users because it&#8217;s a worse search engine, but more important would have overwritten people&#8217;s existing <strong>experience</strong> on upgrade.</p>
<p>In an email to the ubuntu-devel mailing list titled &#8220;<a href="https://lists.ubuntu.com/archives/ubuntu-devel/2010-April/030589.html">Follow up to Default Search Provider Changes for 10.04</a>&#8221; <a href="http://theravingrick.blogspot.com/">Rick Spencer</a> writes:</p>
<blockquote><p>Each release we determine the best default web browser and the best default search engine for Ubuntu. When choosing the best default search provider, we consider factors such as user experience, user preferences, and costs and benefits for Ubuntu and the browsers and other projects that make up Ubuntu. Up until Ubuntu 9.10 these defaults have always been Firefox and Google. Earlier in the 10.04 cycle I announced that we would be changing the default search provider to Yahoo!, and we implemented that change for several milestones.</p>
<p>However, for the final release, we will use Google as the default provider. I have asked the Ubuntu Desktop team to change the default back to Google as soon as reasonably possible, but certainly by final freeze on April 15th.</p>
<p>It was not our intention to &#8220;flap&#8221; between providers, but the underlying circumstances can change unpredictably. In this case, choosing Google will be familiar to everybody upgrading from 9.10 to 10.04 and the change will only be visible to those who have been part of the development cycle for 10.04.</p></blockquote>
<p>All thanks the Ubuntu Masters!</p>
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		</item>
		<item>
		<title>One Experience</title>
		<link>http://foolswisdom.com/one-customer-car/</link>
		<comments>http://foolswisdom.com/one-customer-car/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 19:15:14 +0000</pubDate>
		<dc:creator>Lloyd</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Software Development]]></category>
		<category><![CDATA[Businesses]]></category>
		<category><![CDATA[Canonical.com]]></category>
		<category><![CDATA[College Humor]]></category>
		<category><![CDATA[Commercial Interests]]></category>
		<category><![CDATA[Default Behavior]]></category>
		<category><![CDATA[Dive into Mark]]></category>
		<category><![CDATA[Empire State of Mind]]></category>
		<category><![CDATA[Galactic Empire State of Mind]]></category>
		<category><![CDATA[GNU/Linux]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Search]]></category>
		<category><![CDATA[Jay-Z]]></category>
		<category><![CDATA[Linux]]></category>
		<category><![CDATA[Mark Pilgrim]]></category>
		<category><![CDATA[Mozilla Firefox]]></category>
		<category><![CDATA[Noël Jackon]]></category>
		<category><![CDATA[Rick Spencer]]></category>
		<category><![CDATA[Software Design]]></category>
		<category><![CDATA[Ubuntu]]></category>
		<category><![CDATA[Ubuntu 10.04]]></category>
		<category><![CDATA[Ubuntu Linux]]></category>
		<category><![CDATA[Ubuntu Lucid Lynx]]></category>
		<category><![CDATA[User Experience]]></category>
		<category><![CDATA[Viper007Bond]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[Yahoo Search]]></category>

		<guid isPermaLink="false">http://foolswisdom.com/?p=2447</guid>
		<description><![CDATA[After reading Mark Pilgrim&#8217;s dynamite &#8220;One&#8221; (spoiler: there is only one of you), I came across another of his excllent articles from a month ago, &#8220;Ubuntu and Yahoo&#8220;. Don&#8217;t Downgrade the Experience He quotes Rick Spencer, Canonical: No, this will &#8230; <a href="http://foolswisdom.com/one-customer-car/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>After reading Mark Pilgrim&#8217;s dynamite &#8220;<a href="http://diveintomark.org/archives/2010/03/29/aka">One</a>&#8221; (spoiler: there is only one of you), I came across another of his excllent articles from a month ago, &#8220;<a href="http://diveintomark.org/archives/2010/02/25/exactly-the-same-except-for-yahoo">Ubuntu and Yahoo</a>&#8220;.</p>
<p><strong>Don&#8217;t Downgrade the Experience</strong></p>
<p>He quotes <a href="https://lists.ubuntu.com/archives/ubuntu-devel/2010-January/030068.html">Rick  Spencer, Canonical</a>:</p>
<blockquote><p>No, this will effect [sic] upgrades if the computer is currently  set to Google. This is not because of anything special for  this particular change. This is because Ubuntu always changes to new  defaults for users who are on old defaults.</p></blockquote>
<p>Once I&#8217;ve installed software, it&#8217;s no longer &#8220;defaults&#8221;, it&#8217;s my experience. Any change to the experience better be to improve the experience, otherwise you jeopardize alienating me and your other customers.</p>
<p><strong>It Can&#8217;t be About Money</strong></p>
<p>The search engine in Firefox is Google because it&#8217;s the best (<a href="http://latimesblogs.latimes.com/technology/2008/09/marissa-mayer-1.html">of  the infants</a>).</p>
<p>In my co-worker Noël Jackon&#8217;s post today &#8220;<a href="http://noel.io/2010/03/30/art-first/">Art First</a>&#8221;</p>
<blockquote><p>I respect Jay-Z for his music, but love the man for his words.</p></blockquote>
<p><object width="584" height="354"><param name="movie" value="http://www.youtube.com/v/Q6zVR0SgSOM?version=3"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Q6zVR0SgSOM?version=3" type="application/x-shockwave-flash" width="584" height="354" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<blockquote><p>via <a href="http://www.youtube.com/watch?v=Q6zVR0SgSOM&amp;feature=player_embedded">YouTube  				- “NY-Z” – An ABSOLUT Collaboration with Jay-Z</a>.</p></blockquote>
<p>At the Jay-Z saysat the 11:30 mark &#8220;it can&#8217;t be about money. There has to be something in there that is true to both sides. &#8230; when the align &#8230; At the end of the day no one loses when it&#8217;s like that.&#8221;</p>
<p>Stay true to yourself, and true to your customers.</p>
<p><strong>I&#8217;m Staying Hopeful<br />
</strong></p>
<p>Ubuntu has hugely help make Linux and open source flavors many more people can enjoy.</p>
<p>I&#8217;m staying hopeful that Ubuntu will stay focus on their customers&#8217; experience!</p>
<p>In the meantime, I&#8217;m also staying pragmatic and swallowing bitter  proprietary medicine everyday.</p>
<p><strong>Having Fun</strong></p>
<p>My co-worker Alex &#8220;Viper&#8221; <a href="http://www.viper007bond.com/2010/03/30/galactic-empire-state-of-mind/">today shared</a> this parody of Jay-Z &#8220;Empire State of Mind&#8221; titled &#8220;Galactic Empire State of Mind&#8221; by College Humor:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="360" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="data" value="http://www.collegehumor.com/moogaloop/moogaloop.swf?clip_id=1931187&amp;fullscreen=1" /><param name="allowfullscreen" value="true" /><param name="wmode" value="transparent" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.collegehumor.com/moogaloop/moogaloop.swf?clip_id=1931187&amp;fullscreen=1" /><embed type="application/x-shockwave-flash" width="640" height="360" src="http://www.collegehumor.com/moogaloop/moogaloop.swf?clip_id=1931187&amp;fullscreen=1" allowscriptaccess="always" wmode="transparent" allowfullscreen="true" data="http://www.collegehumor.com/moogaloop/moogaloop.swf?clip_id=1931187&amp;fullscreen=1"></embed></object></p>
<p>Customers&#8217; care about one thing, a good experience.</p>
<p>April 8th Update: Yahoo will not be the default search engine in Ubuntu 10.04 Lucid Lynx. Related article &#8220;<a href="http://foolswisdom.com/ubuntu-linux-still-searching-google/">Ubuntu Linux Still Searching Google</a>&#8220;</p>
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		<item>
		<title>Built It or They Won&#8217;t Come</title>
		<link>http://foolswisdom.com/built-it-or-they-wont-come/</link>
		<comments>http://foolswisdom.com/built-it-or-they-wont-come/#comments</comments>
		<pubDate>Tue, 03 Nov 2009 18:58:05 +0000</pubDate>
		<dc:creator>Lloyd</dc:creator>
				<category><![CDATA[Quote]]></category>
		<category><![CDATA[Web Development]]></category>
		<category><![CDATA[HTML]]></category>
		<category><![CDATA[Mark Pilgrim]]></category>
		<category><![CDATA[Release Often]]></category>
		<category><![CDATA[Software Development]]></category>
		<category><![CDATA[Specifications]]></category>
		<category><![CDATA[Standards]]></category>

		<guid isPermaLink="false">http://foolswisdom.com/?p=2186</guid>
		<description><![CDATA[&#8216;&#8230; Most of the successful versions of HTML have been “retro-specs,” catching up to the world while simultaneously trying to nudge it in the right direction. &#8230; &#8230; That’s not to say that all shipping code wins; after all, &#8230; &#8230; <a href="http://foolswisdom.com/built-it-or-they-wont-come/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<blockquote><p>&#8216;&#8230; Most of the successful versions of HTML have been “retro-specs,” catching up to the world while simultaneously trying to nudge it in the right direction. &#8230;</p>
<p>&#8230;</p>
<p>That’s not to say that <em>all</em> shipping code wins; after all, &#8230; Code is necessary but not sufficient for success. &#8230;</p>
<p>&#8230;</p>
<p>The ones that win are the ones that ship.&#8217;</p>
<p>Mark Pilgrim, &#8220;<a href="http://diveintomark.org/archives/2009/11/02/why-do-we-have-an-img-element">Why do we have an IMG element?</a>&#8220;, Nov 2nd, 2009</p></blockquote>
<p>The article includes fascinating excerpts from some of the leaders in this almost-17-year-old work in progress, HTML.</p>
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		<title>SEO Experts and the Complex Web</title>
		<link>http://foolswisdom.com/seo-complex-web/</link>
		<comments>http://foolswisdom.com/seo-complex-web/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 22:09:48 +0000</pubDate>
		<dc:creator>Lloyd</dc:creator>
				<category><![CDATA[Web Development]]></category>
		<category><![CDATA[Cory Doctorow]]></category>
		<category><![CDATA[Derek Powazek]]></category>
		<category><![CDATA[Evildoers]]></category>
		<category><![CDATA[Google Consultants]]></category>
		<category><![CDATA[Jason Kirk]]></category>
		<category><![CDATA[Job Titles]]></category>
		<category><![CDATA[Search Engine Manipulation]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO Alchemy]]></category>
		<category><![CDATA[SEO Experts]]></category>

		<guid isPermaLink="false">http://foolswisdom.com/?p=2129</guid>
		<description><![CDATA[This could go on for days: SEO Guy: I do x, y, and z, how is that bad? Derek Powazek: X, y, and z isn’t SEO, it’s making good websites. SEO Guys, please change your titles to Good Website Makers. &#8230; <a href="http://foolswisdom.com/seo-complex-web/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<blockquote><p>
This could go on for days:</p>
<p>SEO Guy: I do x, y, and z, how is that bad?<br />
Derek Powazek: X, y, and z isn’t SEO, it’s making good websites.</p>
<p>SEO Guys, please change your titles to Good Website Makers. I don’t care why, just do it. Derek Powazek insists.</p>
<p>Posted by Jason Kirk on 12 October 2009 @ 3pm</p></blockquote>
<p><div class="wp-caption alignright" style="width: 167px"><img title="Illustration of ABC Blocks in a Pyramid with S,E,O written across the bottom blocks and search engines like AOL, Yahoo!, Google written on other block faces" src="http://upload.wikimedia.org/wikipedia/commons/8/8a/Seo-blocks.gif" alt="SEO Blocks" width="157" height="121" /><p class="wp-caption-text">SEO Blocks by Vishraval. Wikipedia Hosted. PD Licensed.</p></div><br />
Is the very witty comment by <a href="hhttp://engineindustries.com/about/jason-kirk">Jason Kirk</a> on Derek Powazek&#8217;s &#8220;<a href="http://powazek.com/posts/2090">Spammers, Evildoers, and Opportunists</a>&#8221; published October 12th, 2009.</p>
<p>Derek&#8217;s intense, absolute position and <strong>lack of a shared language</strong> with SEO Experts leads to little opportunity for real discussion between the parties, but at the heart of Derek&#8217;s article is a sentiment shared by many web developers: we are extremely frustration that there continues to be a market for search engine <strong>manipulation</strong>.</p>
<p>This reminds me of Cory Doctorow&#8217;s &#8220;<a href="http://craphound.com/complexecosystems.txt">All Complex Ecosystems Have Parasites</a>&#8220;, published 16 March 2005. It makes me think that I&#8217;ll happily pay the price of having to put up with SEO Experts, if the alternative is a less <strong>flexible and diverse Web</strong>.</p>
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